The US election cycle is here, and it is becoming more important for voters not to be fooled by Deepfakes. According to recent research, just over half of Britons surveyed (53%) either have not heard of the term Deepfake or have misunderstood its meaning, with only 17% feeling confident in their ability to spot them. Meanwhile, two in five have encountered at least one deepfake in the past six months, as recent reports reveal that over 4k celebrities have fallen victim to Deepfakes, and 400 di